PROMOTIONAL WORK
ONE MIGHTY MILL
MASS MoCA
MASS MASS MOCA ART IN ALL FORMS AD
MASS MoCA sought to create engaging promotional videos to support their annual fund drive. The project aimed to showcase the unique synergy between artists and the museum staff, highlighting how their collaboration brings artistic visions to life and fosters a vibrant community.
AMY HAUFT ARTIST TESTIMONIAL
2023 ANNUAL DRIVE CAMPAIGN
How do you promote a new exhibition created entirely on site? At MASS MoCA, we captured artists working on their installations over time and shared short videos of this progress before the exhibition opened. After the exhibition, we filmed tours to showcase the art on display.